i) The world is now ONLINE! Along with Traditional Marketing in today's world, Digital Marketing is very important & gives easy access directly to Customers / Consumers.
ii) Digital marketing can be termed as or defined as an approach, a strategy, or a branding and marketing exercise using digital platforms.
iii) This platform is used for Brand Building, creating awareness, promotions, & can even be used as a medium for selling Products / Services online.
It is believed that Digital Marketing is now the most important part of the marketing mix. It has grown rapidly in the past few years as more and more businesses are realizing the importance of a good online presence. The Diploma in Digital Marketing course at SIFT will enable you to expertise in 5 Important Components i.e. SEO, SMO, PPC, Google Analytics & Word Press. It is an interactive & essential tool in Digital Marketing. Any effective marketing campaign will use these as its strategy.
» Diploma in Digital Marketing : 2 Months